At just 30 years old, Namunswa Alma D, better known as Mummy Gadgets, has become one of Uganda’s most influential digital entrepreneurs. With a mix of strong business skills, a creative online presence, and a deep understanding of what modern parents need, she’s built a brand that is redefining how tech products for children are marketed and sold in Uganda.
Born in 1995, Namunswa studied Ethics and Human Rights at Makerere University. While in university, she was actively involved in charity work, something that shaped her values and approach to business later on.
Her journey to fame began when she joined TikTok under the handle @mummyarleena. Her videos, a creative mix of humor, parenting tips, and gadget reviews, quickly became popular—especially among young Ugandan parents looking for tech-savvy parenting solutions. Her relatable personality and lively content made her a regular feature on Uganda’s TikTok “For You Page” (FYP).
Namunswa is not just a content creator—she’s also the founder and CEO of Mummy Gadgets, a retail business based at New Pioneer Mall in Kampala. The shop has become a go-to destination for families seeking quality tech products designed for kids.
The store offers a range of items, including:
Kids’ tablets
Smartwatches
Ring lights
UK-used smartphones and accessories
What makes her business stand out is her hands-on approach. Namunswa personally tests each product before selling it, offers one-on-one customer support, and ensures families get the right tech for their children’s needs. Her focus on trust, quality, and customer satisfaction has earned her a loyal customer base in a very competitive market.
Namunswa’s journey shows how digital platforms like TikTok can empower a new generation of entrepreneurs—especially women—across Africa. She has successfully managed to balance her roles as a mother, businesswoman, and content creator, which has made her an inspiration to many young people across Uganda.
Her story proves that with the right mindset, creativity, and use of technology, it’s possible to build a meaningful and profitable brand from scratch.
“It’s not just about selling gadgets. It’s about helping parents make the right choices for their children,” Namunswa said in a recent social media post.
With her audience and customer base growing daily, Namunswa is looking to expand her product line and possibly launch an e-commerce platform to reach customers beyond Kampala. She is also planning to create more educational content around child-friendly technology and digital parenting.
In a time when African youth are searching for meaningful ways to thrive in the digital economy, Namunswa Alma D—Mummy Gadgets—is showing the way.
